Category Archives: Web Marketing

How to Add Ecommerce Capability to Your Pinterest Board

This video tutorial shows you how to add ecommerce capability to your Pinterest Board. To make this happen we will tie our Pinterest pins to a social media friendly ecommerce site, Gumroad. This tutorial focuses on the Pinterest side of things but I have written about Gumroad in the past. Continue reading

Posted in Family/Culture, How To, Marketing, Promotion, Small Business, Social Media, Strategy, Technology, Toolbox, Training, Video, Web Marketing, Web/Tech | Tagged , , , , , , | 2 Comments

How NOT to Manage Promoted Tweets on Twitter – #WorstHotelEver

I’ve been in marketing and communications for the past ten years and I must admit that marketing mistakes have been made. For example, there was the time I left the “L” out of the word “Public” on that full page ad. In a similar (yet more automated) fail, Doubletree Hotel (Hilton) just showed up as the Promoted Tweet on Twitter for the new trending topic, “#WorstHotelEver. Continue reading

Posted in Blogging, Communications, Fun, Social Media, Twitter, Web Marketing | Tagged , , , , , , , | Leave a comment

Building A Power Base On Google +

I’m still kicking the tires on Google + but from what I’ve seen, it has the potential to be a real power building technology.

Power building for what you ask? How about for building brand awareness, building a voter base, changing the world, or shifting public perceptions. Continue reading

Posted in Build-A-Fan-Base, PRO_TIP, Social, Strategy, Toolbox, Web Marketing, Web/Tech | Tagged , , , , , , , , , , , , , , , | 1 Comment

LikeALittle.com – Where Campuses Flirt Anonymously

likealittleLikeALittle.com allows users to post tweet-like flirtatious updates about nearby people. The site is already posting updates from users at over 450 college campuses, has over 25,000 Facebook “Likes,” and has brought in millions of page views. Continue reading

Posted in Fun, Lifehacks, News, Privacy, Social, Web Marketing, Web/Tech | Tagged , , , , , , | 1 Comment

How To Add A QR Code To Your Blog [VIDEO]

QR Codes I avoided paying attention to QR codes. Some of my Twitter friends were obsessed with them and I hadn’t investigate them enough to see the full value. Now I do.

QR Codes are a great way to connect mobile devices to print, signage, clothing, and much much much more. Continue reading

Posted in Gadgets, mobile, Strategy, Toolbox, Training, Video, Web Marketing, Web/Tech, Weblogs | Tagged , , , , , , , , | 12 Comments

Post Audio Messages to Facebook with MyMic

The MyMic Facebook application lets you post audio updates to your Facebook profile or onto your friend’s Wall. You can post up to five seconds for free and there are paid options to post longer messages.

I ran into the application’s creator, LeaAnna Hernandez (@MyMicApp on Twitter), during a #LATISM Twitter chat. I had asked the Twittersphere if there were any Latino/Latina startup techies out there and LeaAnna “raised her hand.” Continue reading

Posted in Build-A-Fan-Base, Facebook, Gadgets, PRO_TIP, Social, Strategy, Toolbox, Web Marketing, Web/Tech, Widgets | Tagged , , , , , , , , , | 3 Comments

WordPress Launches “Learn WordPress.com” Site

WordPress announced its new Learn WordPress.com site.

This online tutorial is ideal for beginning and intermediate WordPress.com bloggers and for folks who are migrating over from other blog platforms like Blogger and TypePad.
Continue reading

Posted in News, PRO_TIP, Toolbox, Training, Video, Web Marketing, Web/Tech, Weblogs | Tagged , , , , , , , | 6 Comments

Word Lens iPhone App Revolutionizes Translations [VIDEO]

When I first saw Shel Israel’s (@shelisrael) tweet and the iTunes store description off of his link, I thought it might be a hoax. Visual translations via an iPhone app?

Word Lens is the real thing. Continue reading

Posted in Fun, Gadgets, News, Video, Web Marketing, Web/Tech | Tagged , , , , , , , | Leave a comment

Five Design Tips To Let Your Message Run Wild

I love sharing information, including technology trends, social media How To’s, breaking and local business news, and information on advocacy groups. On Twitter, I’ll share 5-10 items per day, sometimes in a rapid fire method. On Facebook I’ll “Like” or “Share” several posts a day. Multiply these activities by the number of Twitter and Facebook users and you have an unprecedented amount of sharing and re-sharing.

So why limit the scope of your message? Continue reading

Posted in Facebook, PRO_TIP, Social, Strategy, Toolbox, Training, Twitter, Web Marketing, Web/Tech, Weblogs | Tagged , , , , , , , | 3 Comments

Facebook Creates Sneaky Way To Suck In Gmail Contacts

Google recently closed off Facebook’s access to import Gmail contacts. Google felt that if Facebook was able to import its Gmail contacts that Google should be able to import from Facebook. Since that wasn’t going to happen, Google pulled the plug on its Facebook integration.

To counter this Google move, Facebook added instructions to its site on how users can download their Gmail contacts then upload them to Facebook. Continue reading

Posted in Facebook, News, Toolbox, Web Marketing, Web/Tech | Tagged , , , , , , | 2 Comments