mobile

New Media Strategies for Reaching Latino Voters

This election season, voters accessed candidate and proposition information in many more ways than in previous years.

We still received the stack of campaign literature in our mailboxes, were exposed to a barrage of ads on our TVs and received more than our fair share of after dinner phone calls asking for our support, money and time, but there were a few new “touches” added to this year’s election material mix, many on social media and mobile platforms.

Slideshare on an iPhone

Geeky Mobile Presentation Trick Using QR Codes

Have you ever gone to a presentation or meeting and spent all your time writing down exactly what was being beamed on the projector? Well I came up with a trick to help reduce this kind of redundant notetaking and to distribute the presentation without killing any trees.

The presentation trick uses QR Codes, those funny little scrambled bar code looking things that you’re now seeing all over the place. Smart phones with QR Code scanners can scan these QR Codes and be taken to the associated web address that are embedded in the code.