Just as major life events are commemorated with photos and scrapbooks, you can also mark noteworthy Web activities using Google Analytics’ annotation feature. With Google Analytics you can create annotations on your visitor overview timeline. These little notes help you remember what worked and what didn’t work in your online campaign.
I use Google Analytics to track activity to and from my blog. Unfortunately, there are a lot of holes in that process, especially related to Twitter clickthroughs.
In this blog post we learned how to create a word visualization of your site’s content using Wordle.net. We also learned how to create a visualization using actual keyword search data from an analytics program. Lastly, we learned that we have to take action on our insights.