How To Pitch Social Media To Your Boss
It’s safe to say that there is no one formula for presenting social media to your company. The approaches will differ based on your position in the company, the company’s culture, formal presentation processes, probably on the size of your company, and the receptiveness of the industry to social media. But if you believe, as I do, that social media is here to stay and that your businesses can benefit from the social revolution, then you should find some helpful tips here for making your big pitch.
