Jesse

Labor and the Environment – My Article in the Ventura County Star

My “Eye on the Environment: Labor, environmental groups support ‘green-collar’ jobs” article is running in the the Ventura County Star. The article focuses on labor and how it is an essential part of our communities and the larger environment. The article was written with the kind support of David Goldstein, the regular columnist for the Eye on the Environment column in the Ventura County Star and an SEIU Local 721 member leader.

Students Activated in Mexico’s Election Rally Around #YoSoy132 Campaign

When Mexican presidential candidate Enrique Peña Nieto visited Mexico City’s Ibero University he encountered a large group of angry students. Students linked the Institutional Revolutionary Party (PRI) candidate to former Mexican president Carlos Salinas de Gortari also of the same PRI party and called out Peña Nieto on his being governor during a bloody crackdown on students in the state of Atenco.

How NOT to Manage Promoted Tweets on Twitter – #WorstHotelEver

I’ve been in marketing and communications for the past ten years and I must admit that marketing mistakes have been made. For example, there was the time I left the “L” out of the word “Public” on that full page ad. In a similar (yet more automated) fail, Doubletree Hotel (Hilton) just showed up as the Promoted Tweet on Twitter for the new trending topic, “#WorstHotelEver.

Jesse’s Roundup – Top Bloguera Retreat, Rangel’s Choice Not to Identify, and Eva Langoria’s “Devious Maids” Canceled

This week’s Latino Review will look at Latinas in the White House, Latinos who don’t identify, and Latino stereotypes in the media.

Latina Bloggers in DC
Last week Latina blogueras from across the country descended on Washington DC and the White House for the first ever Latinos in Social Media Top Bloguera Retreat. Over 65 top bloggers were invited to the VIP retreat including leaders Ana Flores- @lbconnect (Latina Bloggers Connect), Yoly Mason – @yolymason (Las Blogueras), Jeannette Kaplun- @JeannetteKaplun (Blogs de mamás), and Angélica Pérez-@AngelicaMentor1 (New Latina). LATISM hostesses included co-founders Eliane Ramos – @ergeedgoddess and Ana Roca – @anarc.