Toolbox

Five Design Tips To Let Your Message Run Wild

I love sharing information, including technology trends, social media How To’s, breaking and local business news, and information on advocacy groups. On Twitter, I’ll share 5-10 items per day, sometimes in a rapid fire method. On Facebook I’ll “Like” or “Share” several posts a day. Multiply these activities by the number of Twitter and Facebook users and you have an unprecedented amount of sharing and re-sharing.

So why limit the scope of your message?

Facebook Creates Sneaky Way To Suck In Gmail Contacts

Google recently closed off Facebook’s access to import Gmail contacts. Google felt that if Facebook was able to import its Gmail contacts that Google should be able to import from Facebook. Since that wasn’t going to happen, Google pulled the plug on its Facebook integration.

To counter this Google move, Facebook added instructions to its site on how users can download their Gmail contacts then upload them to Facebook.

How To Get Facebook Page Notifications

Facebook has a myriad ways to receive notifications but not from your own Facebook Page (formerly known as “Fan Pages”).

In order to get notifications you have to do a workaround and “Like” your own Page post. After doing this for a while, this can get old for your regular Facebook profile friends.

Enter NutshellMail, an site that allows you to manage portions of your social network via email. My favorite feature – NutshellMail allows you to receive Facebook page notifications!

Technology As A Bridge, Not A Barrier To Sales

It’s easy to get caught up in technology for technology’s sake.

A programmer creates a cool tool in isolation and launches it to the bewilderment of users, a credit card machine requires unnecessary steps to process a transaction, an electronics security device is ten times more cumbersome than it’s worth in security.  These are all barriers that frustrate the heck out of customers.

“Conocimientos” – Energy Boosters For Your Meetings

The first time I took a snowboarding lesson, I was taught one useful tip – point in the direction where you want the board to go.  This physical and directional trick actually helps steer you.  However, focus on the trees and the same thing will happen.

Author and marketing guru Seth Godin recently wrote a post about doing “checkins” just before a meeting.  He suggests each team member speak up and talk about their fears.  I understand where Seth is coming from but would offer a more holistic approach.